SRKay Consulting Group

• Feasibility Study & Market Analysis

• Site Selection & Infrastructure Setup

• Legal & Regulatory Compliance

• Technology & Digital Enablement

• Talent & Operations Setup

• Change Management & Training

• Vendor & Partner Management

• Performance Governance & KPI Monitoring

• Cost Optimization & Financial Management

• Future Scaling Strategy

• Consulting Services: Mobility + Strategy + Operational Design

• Virtual GCC: Managed team and governance via SRKay infrastructure

• Build–Operate–Transfer (BOT): Full-cycle setup until enterprise takeover

More than half of SRKay’s engagements involve complete strategy to scale lifecycle ownership.

SRKay’s go-to-market (GTM) strategy combines a consulting-led approach with a dedicated sales team focused on acquiring new clients and expanding presence across the IT and enterprise segments.

• The GTM framework emphasizes:

• Direct Client Engagement

• Strategic Partnerships (NASSCOM, MCCIA, Chamber of Commerce)

• Thought Leadership and Market Visibility

• This approach enables SRKay to strengthen its position as a trusted GCC enablement partner in India.
  
  Strategy-to-Operations Delivery Capability: SRKay offers integrated GCC enablement from feasibility and compliance setup to operational governance and early-stage scaling. This reduces fragmentation for first-time India entrants who require hands-on program orchestration.

• High-Touch Execution for Small to Mid-Sized GCCs: SRKay’s leadership-led delivery model, combined with a zero-capex, pay-as-you-grow GCC framework, enables rapid stabilization for centers under 200 FTEs while maximizing cost efficiency, governance control, and continuity.

• Demonstrated Automation and Productivity Outcomes: SRKay has demonstrated strong capability in automation-led optimization through its Testing Center of Excellence, delivering measurable improvements such as a 37% increase in script execution efficiency, up to 50% effort reduction through automated test data generation, and accelerated release cycles via modernization of automation frameworks. These validated outcomes highlight SRKay’s ability to deliver rapid, quantifiable value within the first year of GCC operations.

• Talent Versatility & Cross-Functional Agility: With 50% of workforce cross-skilled across multiple functions, SRKay can deploy blended teams and respond efficiently to evolving delivery needs without major dependency risk.

• Customized Engagement Playbooks: SRKay tailors operating models and governance structures per client maturity rather than relying on generic constructs , enabling more contextual adoption for newly formed GCCs.

• Long-Term GCC Relationships: SRKay maintains long-term, recurring GCC engagements anchored in delivery performance and strong client relationships.
  
  

• Testing Centers of Excellence (TCoE)

• AI / Data Engineering

• Digital Transformation & Modernization

• Digital Operations

• Media Analytics (GenAI-driven enhancement)

• Retail Predictive Analytics (pricing optimization, geopolitical impact modeling)